Summary
Truelio, a fast-growing digital marketing and communications provider, faced a pivotal moment: renew its costly Microsoft licensing and commit to Azure—or explore a more flexible, cost-effective future in AWS through ReluTech.

With a complex application stack, limited internal guidance, and customer commitments at stake, Truelio needed more than a vendor. They needed a trusted advisor.
ReluTech, alongside MSP partner EPI-USE, delivered a tailored AWS migration plan that respected budget constraints, minimized risk, and positioned Truelio for long-term scalable growth.
The result: a modern, cloud-native environment built on partnership, transparency, and technical excellence.
- Challenge: Time-sensitive cloud decision with a looming Microsoft renewal and high client dependencies
- Solution: Consultative AWS migration led by ReluTech + partner EPI-USE
- Outcome: Successful migration completed on time and within budget, unlocking scalable IT and nearshore staffing support
- Differentiator: Trusted advisor model offering multiple paths, not a one-size-fits-all approach
The Challenge
Truelio, a dynamic company supporting 50+ enterprise and public sector clients, faced a critical cloud decision as its Microsoft licensing came up for renewal.
Their team had already upgraded its on-premises hardware twice and was facing a costly third refresh.
Their existing setup was becoming outdated, difficult to scale, and expensive to maintain.

Their internal team was stretched, hosting numerous customer-facing apps with growing demands. Budget constraints made the wrong move risky—not only for internal operations, but for the customers relying on their services.
They faced a critical moment: stay the course, or evolve with confidence.
At that point, a ReluTech representative happened to hear Truelio’s CEO discussing the company’s urgent need to migrate. Recognizing an opportunity to provide guidance, the representative reached out, sparking a conversation that quickly developed into a collaborative migration effort.
The Solution
ReluTech approached the engagement not as a one-size-fits-all provider, but as a strategic partner.
Following a thorough two-week discovery phase, the team delivered tailored recommendations—starting with a basic lift-and-shift concept and evolving into a performance-optimized AWS solution that met Truelio’s unique infrastructure needs.
Truelio initially leaned toward staying with Microsoft, but ReluTech’s guidance—alongside AWS incentives and EPI-USE’s deep technical support—shifted momentum.
“One of our big priorities was having a detailed project plan to put in front of our clients,” says Benavides. “That’s one thing we got immediately from ReluTech. Other partners just weren’t as prepared.”

Together, they designed a phased migration strategy that respected Truelio’s customer obligations and minimized risk.
ReluTech introduced Truelio to AWS teams, facilitated executive alignment at AWS re:Invent and the NYC AWS Summit, and brought on the trusted MSP partner EPI-USE to lead the actual migration.
For Benavides, EPI-USE’s professionalism stood out:
“Other partners were talking about golf outings. EPI-USE showed up with a subject matter expert ready to answer technical questions — that sealed the deal.”
The relationship grew not just around technology, but trust—with ongoing support and a “family-like” partnership that extended to staffing needs and long-term scaling.
The Results
Truelio’s AWS migration was completed over nine months, staying within budget and successfully transitioning customer workloads with minimal disruption.

- Seamless Migration: All workloads transitioned with minimal impact to operations or customers.
- Scalability Achieved: Truelio now operates in a cloud-native AWS environment built for growth
- Budget Goals Met: Strategic planning and partner support kept costs in check
- Vendor Trust Built: ReluTech’s advisory approach turned a vendor relationship into a lasting partnership
- Post-Migration Support: ReluTech’s staffing solutions helped Truelio meet post-migration talent needs
By offering multiple paths—not just a hard sell—ReluTech earned trust and positioned Truelio for success, regardless of company size or complexity.
Conclusion
ReluTech’s work with Truelio reflects our belief that migrations are rarely simple—they demand guidance, flexibility, and a partner’s mindset. As a trusted advisor, we go beyond hardware and cloud to offer options, partnerships, and support that match each customer’s journey.
Whether you’re a startup at a crossroads or an enterprise navigating scale, ReluTech can help you map your next step—without pushing a pre-packaged path. We bring a partner’s mindset, technical depth, and a proven playbook to every engagement.
Ready to Navigate Your Next Move?
If your organization is facing a cloud decision—or needs help making a complex transition—we’re here to help. Let’s map your next step together. Contact us today.
ReluTech Podcast | Episode 6: Truelio's AWS Migration with ReluTech & EPI-USE
In this episode of the ReluTech Podcast, we sit down with Brian Benavides, CTO of Truelio, and Mark Wuerslin, Director - AWS Business Development at EPI-USE , to dive into a real-world cloud migration journey—from a chance encounter to a fully managed AWS cloud environment.